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It's all automated. I can run an entire congressional district or state in a matter of minutes and have all that info in hand. It's no work, and it's easier than trying to data mine facebook. I can microtarget Facebook users however based on their voting history -- and that is generally an ok use of campaign dollars (depending on your budget, goal etc).Minnesota might be an exception, I've never done a campaign there. But i would be willing to wager I could map out a pretty solid targeting system in almost any district in the state. Let's face it, I don't ultimately care who you voted for. I know which elections you vote in. Therefore I know who to target and when. Adding in the actual campaign will help me get more information.For example. If you are someone who voted in 3 of the last 3 general elections only. I'm not going to waste time or money on you in the primary. I will certainly target you in the general however.
It's all automated. I can run an entire congressional district or state in a matter of minutes and have all that info in hand. It's no work, and it's easier than trying to data mine facebook. I can microtarget Facebook users however based on their voting history -- and that is generally an ok use of campaign dollars (depending on your budget, goal etc).
Minnesota might be an exception, I've never done a campaign there. But i would be willing to wager I could map out a pretty solid targeting system in almost any district in the state. Let's face it, I don't ultimately care who you voted for. I know which elections you vote in. Therefore I know who to target and when. Adding in the actual campaign will help me get more information.
For example. If you are someone who voted in 3 of the last 3 general elections only. I'm not going to waste time or money on you in the primary. I will certainly target you in the general however.
