steveox
Well-Known Member
WASHINGTON - Kellogg Co., the world's largest cereal maker, has agreed to raise the nutritional value of cereals and snacks it markets to children.
The Battle Creek, Mich., company avoided a lawsuit threatened by parents and nutrition advocacy groups worried about increasing child obesity. Kellogg intends to formally announce its decision Thursday.
The company said it won't promote foods in TV, radio, print or Web site ads that reach audiences at least half of whom are under age 12 unless a single serving of the product meets these standards:
_No more than 200 calories.
_No trans fat and no more than 2 grams of saturated fat.
_No more than 230 milligrams of sodium, except for Eggo frozen waffles.
_No more than 12 grams of sugar, not counting sugar from fruit, dairy and vegetables.
Kellogg said it would reformulate products to meet these criteria or stop marketing them to children under 12 by the end of 2008.
"By committing to these nutrition standards and marketing reforms, Kellogg has vaulted over the rest of the food industry," said Michael F. Jacobson, executive director of the Center for Science in the Public Interest. "This commitment means that parents will find it a little easier to steer their children toward healthy food choices — especially if other food manufacturers and broadcasters follow Kellogg's lead."
Jacobson's nutrition advocacy group, along with two Massachusetts parents and the Boston-based Campaign For A Commercial-Free Childhood, had served notice in January 2006 of intent to sue Kellogg and the Nickelodeon cable TV network under a Massachusetts law to stop them from marketing junk food to kids.
http://news.yahoo.com/s/ap/20070614/ap_on_he_me/kids_food;_ylt=AudkeQ0mltQpJ7E9DUj1IAPMWM0F
If Kellogs making this step to stop lawsiuts WHY CANT McDONALDS Follow this? Wanna know why? Cause George W Bush signed that CHEESEBURGER LAW!! The Cheeseburger law prevents you from filing lawsuits against any fast food company. This is exactly why im voting for Hillary Rodham Clinton for president.She would overturn a lot of laws George Bush signed. Including suing on Gun companies as well.
The Battle Creek, Mich., company avoided a lawsuit threatened by parents and nutrition advocacy groups worried about increasing child obesity. Kellogg intends to formally announce its decision Thursday.
The company said it won't promote foods in TV, radio, print or Web site ads that reach audiences at least half of whom are under age 12 unless a single serving of the product meets these standards:
_No more than 200 calories.
_No trans fat and no more than 2 grams of saturated fat.
_No more than 230 milligrams of sodium, except for Eggo frozen waffles.
_No more than 12 grams of sugar, not counting sugar from fruit, dairy and vegetables.
Kellogg said it would reformulate products to meet these criteria or stop marketing them to children under 12 by the end of 2008.
"By committing to these nutrition standards and marketing reforms, Kellogg has vaulted over the rest of the food industry," said Michael F. Jacobson, executive director of the Center for Science in the Public Interest. "This commitment means that parents will find it a little easier to steer their children toward healthy food choices — especially if other food manufacturers and broadcasters follow Kellogg's lead."
Jacobson's nutrition advocacy group, along with two Massachusetts parents and the Boston-based Campaign For A Commercial-Free Childhood, had served notice in January 2006 of intent to sue Kellogg and the Nickelodeon cable TV network under a Massachusetts law to stop them from marketing junk food to kids.
http://news.yahoo.com/s/ap/20070614/ap_on_he_me/kids_food;_ylt=AudkeQ0mltQpJ7E9DUj1IAPMWM0F
If Kellogs making this step to stop lawsiuts WHY CANT McDONALDS Follow this? Wanna know why? Cause George W Bush signed that CHEESEBURGER LAW!! The Cheeseburger law prevents you from filing lawsuits against any fast food company. This is exactly why im voting for Hillary Rodham Clinton for president.She would overturn a lot of laws George Bush signed. Including suing on Gun companies as well.
